When I first started creating content over a decade ago, I had zero idea what I was doing. It felt like the Wild West out there (and honestly? Still kinda does.)

I posted outfits ...

After a decade of running my travel blog and spending way too much time testing content on Instagram (seriously, I’ve posted from snowy cabins, sweaty desert hikes, and even while ...

As of July 10, 2025, Instagram officially broke out of its walled garden. Now, your public Instagram posts can show up in Google search results. Yes, really.

This is huge. For cre...

If you’re wondering how much to charge for an Instagram post or TikTok video in 2025, you’re not alone. Every day, creators are searching for the best influencer pricing calcula...

Affiliate marketing is one of the smartest ways to monetize your content without needing brand deals or creating your own products. Whether you’re a fashion blogger, travel creator...

 If you’re a content creator looking to monetize your audience, land dream brand deals, and turn your content into a career, joining an influencer marketing platform is a smart mov...

If you're an influencer/content creator who works with brands on paid campaigns, you NEED a good media kit to showcase all you can offer.

A good influencer kit can literally make ...

The internet is buzzing about Poppi's latest marketing stunt: a TikTok-focused vending machine campaign. While some are praising the innovative approach, others are criticizing it ...

Everyone says blogging is dead, but here's the reality: it's alive and thriving, and it's one hell of a moneymaker if you do it right. This is how. 

I blog full-time at Whimsy ...

I've used Mailchimp and Convertkit in the past, but for the past 5 years have been using only Flodesk as my email marketing provider and it's so good, I'll never be switching away ...

After trying to film a TikTok video on top of a windy mountain in Norway while on a media trip, I gave in and bought a portable microphone for content creation. 

I didn't just try...

Something new came to Instagram in December 2024, and it's totally changed the game for influencers and anyone looking to rapidly grow their Instagram following. It's called Instag...