The Icon Method
Your ShopMy Playbook
So you joined ShopMy (or you're thinking about it)? Perfect. This playbook will help you turn your ShopMy page into a real revenue stream, not just a pretty storefront you never touch.
Haven't joined yet? Use my referral link for fast approval on your application!
Join ShopMy →Bookmark this page. You're not getting through all eighteen boxes in one sitting, and you're not supposed to. Check off what you finish, close the tab, come back whenever. Your progress will be right here waiting.
I've made $10,000 to $20,000 a month from affiliate income alone.*
I've been a full-time creator for 11+ years. I built Whimsy Soul from a futon mattress in my first San Francisco apartment into a brand that earns multiple millions, then doubled down on affiliate income on purpose during lockdown, so brand deals became optional instead of required.
Your ShopMy isn't broken. It's just decoration right now.
A handful of clicks a week, maybe one sale a month? That's not a you problem. It's a setup problem, and a sales problem.
Climbing tiers doesn't just affect ShopMy. It changes how brands see you.
Trendsetter and Icon creators get pulled into more PR and more paid brand deals. Climbing tiers pays you twice, once in commission, once in opportunity.
Enthusiast → Ambassador → Trendsetter → Icon isn't luck. You gain points by using the platform, and your tier isn't about follower count, it's about activity. Here's what to do weekly.
You don't need a new platform to make more money. You need to stop parking every link in Instagram Stories and start putting it everywhere your audience already is.
Start spreading them around. You'll watch it compound.
You Can Make Money As A Creator. Now Let's Get You Paid By Brands Too.
Affiliate income proves you know how to sell. A paid brand deal is the same skill, aimed at a different target.
You've pitched a brand before. Maybe once, maybe a dozen times. You hit send, held your breath, and got quiet back.
So you told yourself the story every creator tells herself: my following isn't big enough, I'm not there yet, brands don't want someone my size.
That's not what happened. What happened is you sent a pitch that didn't give the brand a reason to say yes. Not a talent problem. A nobody-ever-showed-you-the-script problem.
Successful creators aren't hiding a secret from you. They're not more talented and they're not more followed. They just learned how to sell themselves, and that's a skill you can learn too.
You're not too small. You're just missing the script.
- You just built out your ShopMy and thought, okay, but what actually pays
- You've never landed a paid brand deal and you're done waiting for one to land in your inbox
- You've done the gifted collabs, and paid feels like a completely different world
- You sent pitches before, got silence back, and decided that must mean something about your follower count (it didn't)
- You want a script and a system you can run today, not more advice you'll save and never open again
You don't need a certain follower count. You don't need a manager. You don't need to feel "ready." You need a script, a system, and something that can help you write the pitch itself.
Hi, I'm Kara, the person who just walked you through your ShopMy setup. I started Whimsy Soul back in 2015, before "influencer" was even a real word, and I learned the brand deal side the hard way, including crying on the floor over a check that showed up two months late.
Since then: a six-figure content business, a Times Square billboard, more local news hits than I can count, and I'm still pitching and landing deals every single week. Not a coach who got lucky once and started selling the story. What I teach is what's working for me right now.
Pitch Week: The 7-Day Challenge To Land Your First Paid Brand Deal
Pitch Week takes you from staring at a blank cursor to pitches sent, a real media kit built, and a follow-up system running, in 7 days.
Every script and template inside is the exact one I use right now. Not Google's version, not a generic AI template. Mine, built from a decade of real brand deal work and tested on hundreds of real pitches.
Meet Pitch Magic, Your AI Pitch Writer
The thing keeping most creators from pitching more isn't confidence or follower count. It's the blank screen.
Pitch Magic is a custom AI skill built on my exact methodology, not a generic prompt. Tell it the brand, and it writes the pitch using your real stats and your real voice in under a minute.
Rather write it yourself? Every strategy Pitch Magic runs on comes with a done-for-you script too. Same system, your choice of how to run it.
Everything you need to actually send the pitches, not just think about them
- Pitch Magic AI skill, your custom pitch writer (a $150 value, included free)
- 7 days of self-paced video lessons on pitching, media kits, and finding contacts
- Done-for-you pitch scripts for cold and warm outreach
- Canva media kit template (a $19 value, included free)
- Google Sheet outreach tracker plus a contact-finding cheat sheet
- A follow-up email sequence so you stop ghosting your own pitches
- 65 places to get found while your pitches are out in the world
"Over the years, Kara's been my touchstone for everything about social media, content, and running a business doing all of it."
"Kara has a knack for the stuff that overwhelmed me as a new influencer, from contracts to taxes to hiring my first VA. She's been part of my path to going full-time."
Ready to stop getting ghosted and start getting paid?
Pitch Week
$397Single payment · value of $585
- Pitch Magic AI skill (a $150 value, included free)
- 7 days of self-paced video lessons
- Done-for-you pitch scripts
- Canva media kit template (a $19 value, included free)
- Outreach tracker, contact cheat sheet, and follow-up sequence
PS, one brand deal covers this cost.
Enroll in Pitch Week →