Band Deals 101

Brand Deals 101

The ultimate influencer course that teaches you how to pitch brands, price your content, negotiate contracts, and turn brand deals into a reliable, full-time income stream.

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Brand Deals 101

Everything you need to start landing (and profiting from) brand deals without guessing, undercharging, or waiting to “go viral.”

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How to Land Paid Brand Deals as a Content Creator

The ultimate course for UGC Creators and Influencers who want to get paid by top brands.

Make Money as a Creator With Paid Brand Deals

from content without a million followers. Learn how to land paid brand deals, pitch like a professional, and finally get paid what your content is worth without guessing or undercharging.

Wondering how successful influencers make money with brand partnerships?
Curious what rates to charge as a creator or how to reach out to brands?

You’re not alone.
That’s why I created Brand Deals 101, a course that gives you a proven roadmap to monetize your content through paid brand deals.

Influencer Brand Deal Strategy You Can Actually Use

Roadmap to pitch, price, and manage brand collaborations with ease
Know exactly how to respond when a brand slides into your inbox
Learn how to calculate your influencer rates with confidence
Access to templates for pitching, contracts, invoices, and more
Didn’t have to figure it out all on your own

Find it all inside Brand Deals 101.

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Why Brand Collaborations Are the Most Profitable Income Stream for Creators

Brand collaborations are one of the most reliable income streams for creators...when done right.

But most influencers never learn how to:

Pitch themselves effectively
Set fair influencer rates
Read and negotiate contracts
Protect their time and energy from scope creep
Get rebooked again and again

Brand Deals 101 teaches you all of that, and more, so you can monetize your content and live your dream life.

It's time to live your dream life as an influencer!

Introducing: Brand Deals 101

Brand Deals 101 is the ultimate influencer course for learning how to land paid brand partnerships, pitch with confidence, and price your content like a pro. Whether you're a nano creator or scaling your full-time business, this step-by-step program teaches you how to attract brands, write winning pitches, negotiate contracts, and get paid what you're worth, without a huge following or years of experience.

Pay In Full

Payment Plan

Who This Influencer Course Is For?

New influencers landing their first few partnerships
UGC creators looking to price fairly and get rebooked
Part-time creators ready to scale their income
Full-time creators who want better systems and higher rates

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She can teach you all the ins and outs of this industry.

Over the years, Kara has been my touchstone for all things related to social media, blogging, content creation and how to run a business doing all that. With all her years spent building her own company, she can teach you all the ins and outs of this industry.

~Gennifer Rose, Blogger

I truly believe my life would look completely different had I not met Kara.

Kara has a knack for tackling the challenges that overwhelmed me as a new influencer, from breaking down the fine print in contracts to navigating the maze of taxes, healthcare, and even hiring my first virtual assistant. Personally, she’s been instrumental in my journey to becoming a full-time influencer.

~Paige Comrie, Influencer

She can teach you all the ins and outs of this industry.

~Gennifer Rose, Blogger

I truly believe my life would look completely different had I not met Kara.

~Paige Comrie, Influencer

What’s Included in Brand Deals 101

Self-Paced Video Training

Everything you need to know about brand deals, broken down into easy to understand lessons. Watch-anytime, forever.

Podcast Recaps

Each video lesson comes with a podcast recap for students to take for on-the-go learning.

Templates & Downloads

Access proven templates for pitching, media kits, negotiation and more.

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What You’ll Learn: How to Pitch, Price, and Manage Paid Brand Deals

How to Work With Brands as a Content Creator

Understand the brand’s perspective so you can stand out and win more paid campaigns.

Learn what brands actually want when hiring influencers or UGC creators
Understand the anatomy of a brand campaign from initial outreach to final post
Identify how to position yourself as a valuable partner, even with a small following
Get clear on why brands choose you over other creators, and how to leverage that power

How to Pitch Brands and Land Paid Collaborations

Master the outreach strategy that gets your emails opened, answered, and paid.

Step-by-step cold pitch framework with real examples that work
How to write emails that sound professional and true to your brand
Where to find brand contacts (even if they’re not listed publicly)
Follow-up strategies to stay top-of-mind without feeling pushy

How to Price Influencer Content and Charge What You’re Worth

Stop guessing your rates! Learn the formula that works for TikTok, Instagram, YouTube, and blogs along with UGC rates.

How to calculate UGC and influencer rates using industry-standard benchmarks and engagement data
What to charge for stories, reels, posts, blog content, or usage rights
When and how to add on fees for exclusivity, whitelisting, rush timelines, and more

How to Read and Negotiate Influencer Contracts

Understand every clause in your influencer agreement, before you sign anything.

A breakdown of key contract terms like usage rights, deliverables, timelines, and payment
Red flags to look for in brand contracts and what to do if you spot them
How to negotiate contract terms without burning the relationship
Includes a real contract walkthrough so you know exactly what to expect

How to Deliver Influencer Campaigns Like a Professional

Build trust and credibility with brands so they rebook you again and again.

How to organize campaign content and meet brand expectations
What to include in your submission email and how to hand over assets professionally
How to track deliverables, approvals, deadlines, and payment status
Scripts and templates for communicating with brand partners throughout the process

How to Send Invoices and Get Paid On Time

Turn your brand deal admin into a system that protects your income.

What to include in every invoice to ensure fast payment
How to set payment terms that protect your cash flow
Follow-up scripts for chasing late payments professionally
Learn the difference between Net 30 vs Net 60 vs upfront payments, and how to ask for what you want

How to Build a Brand That Attracts Paid Opportunities

Position yourself as a must-book creator so brands come to you.

Bio optimization tips that make your profile brand-ready
How to create a scroll-stopping media kit + a FREE template
Why your insights deck matters, and how to use it to close deals
Content strategy tips to increase inbound brand interest and save time on pitching

What You’ll Learn: How to Pitch, Price, and Manage Paid Brand Deals

How to Work With Brands as a Content Creator

Understand the brand’s perspective so you can stand out and win more paid campaigns.

Learn what brands actually want when hiring influencers or UGC creators
Understand the anatomy of a brand campaign from initial outreach to final post
Identify how to position yourself as a valuable partner, even with a small following
Get clear on why brands choose you over other creators, and how to leverage that power

How to Pitch Brands and Land Paid Collaborations

Master the outreach strategy that gets your emails opened, answered, and paid.

Step-by-step cold pitch framework with real examples that work
How to write emails that sound professional and true to your brand
Where to find brand contacts (even if they’re not listed publicly)
Follow-up strategies to stay top-of-mind without feeling pushy

How to Price Influencer Content and Charge What You’re Worth

Stop guessing your rates! Learn the formula that works for TikTok, Instagram, YouTube, and blogs along with UGC rates.

How to calculate UGC and influencer rates using industry-standard benchmarks and engagement data
What to charge for stories, reels, posts, blog content, or usage rights
When and how to add on fees for exclusivity, whitelisting, rush timelines, and more

How to Read and Negotiate Influencer Contracts

Understand every clause in your influencer agreement, before you sign anything.

A breakdown of key contract terms like usage rights, deliverables, timelines, and payment
Red flags to look for in brand contracts and what to do if you spot them
How to negotiate contract terms without burning the relationship
Includes a real contract walkthrough so you know exactly what to expect

How to Deliver Influencer Campaigns Like a Professional

Build trust and credibility with brands so they rebook you again and again.

How to organize campaign content and meet brand expectations
What to include in your submission email and how to hand over assets professionally
How to track deliverables, approvals, deadlines, and payment status
Scripts and templates for communicating with brand partners throughout the process

How to Send Invoices and Get Paid On Time

Turn your brand deal admin into a system that protects your income.

What to include in every invoice to ensure fast payment
How to set payment terms that protect your cash flow
Follow-up scripts for chasing late payments professionally
Learn the difference between Net 30 vs Net 60 vs upfront payments, and how to ask for what you want

How to Build a Brand That Attracts Paid Opportunities

Position yourself as a must-book creator so brands come to you.

Bio optimization tips that make your profile brand-ready
How to create a scroll-stopping media kit + a FREE template
Why your insights deck matters, and how to use it to close deals
Content strategy tips to increase inbound brand interest and save time on pitching

Investment: Price + What You Get

LET'S RECAP

20+ Video Lessons on Brand Deals
Downloadable Templates + Scripts To Save You Time
Podcast Recaps for Every Module
Lifetime Course Access + Future Updates

Join Now

$1299

(payment plan option available here)

ENROLL NOW >

I wish I had found her sooner!

Kara is a wealth of knowledge when it comes to the influencer industry! Her guidance on how to work with brands and negotiate contracts was accessible and helped my business grow. I wish I had found her sooner!

~Ashely Newell, Influencer

Kara is incredible when it comes to strategy and business.

Her knowledge of the influencer world is on another level. She’s always looking out for other creators, making sure they’re reading contracts carefully and managing finances smartly.

~Brianna Ramirez, Real Estate Creator

I wish I had found her sooner!

~Ashely Newell, Influencer

Kara is incredible when it comes to strategy and business.

Her knowledge of the influencer world is on another level. She’s always looking out for other creators, making sure they’re reading contracts carefully and managing finances smartly.

~Brianna Ramirez, Real Estate Creator

Frequently Asked Questions About Brand Deals 101

How is this course different?

What is the learning format?

Who is this influencer course for?

What’s included in Brand Deals 101?

Can I talk to you / ask you questions?

How do I access the course materials?

How long will I have access to the course?

Will this course help me price my brand deals correctly?

What if I’m already working with brands?

Do you offer a payment plan?

Meet Kara Harms: 6-Figure Influencer Brand Expert

I know you, since I AM you. I started my blog business, Whimsy Soul, in 2015, back before the term "influencer" was a household name.

Nobody held my hand as I navigated this new industry, and let’s be real: that sucked. So I created the Whimsy School for Creators to help fellow creators thrive.

I’ve witnessed countless algorithm updates, births and deaths of platforms, and have thrived through everything since I know how to build a content business that lasts. And earns.

Unlike other influencer coaches, I’m still actively running my content business which means I’m always tapped into our industry to help YOU learn & grow.

Brand Deals 101 Investment

LET'S RECAP

20+ Video Lessons on Brand Deals
Downloadable Templates + Scripts To Save You Time
Podcast Recaps for Every Module
Lifetime Course Access + Future Updates

One Time Payment

$1299

(payment plan option available here)

ENROLL NOW >